The Challenge

As a young company growing rapidly, Naisu used off-the shelf third-party team collaboration solutions at the start, but as the team started to grow took on more complex tasks, the current solutions proved cumbersome requiring separate apps, credential management and onboarding.

This created inefficiencies that began to have a greater impact on Naisu’s business as more time was spent switching between tools and managing different apps. In order to deal with this, Naisu’s management was on the lookout for a brand-new collaboration solution that brought necessary business functions under one roof while at the same time offering the flexibility that the team needed.

The Lark Advantage

With Lark, Naisu was able to combine key business collaborative functions under one roof, improving efficiency and saving man-hours.

Lark’s core feature set of robust chat, intuitive cloud docs and unlimited video calling meant that the team had, on any device, the ability to work unhindered.

In particular, the team at Naisu lauded Lark’s built-in universal translation function that allows for seamless in-app translation of text messages, documents and more into a variety of languages including English, Chinese, Thai and more.

Lark’s video conferencing as well was a key factor in Naisu’s Lark experience, allowing the team to practice remote working while maintaining business continuity.

The Result

• Lark has become the default communication and collaboration platform for the whole company.

• Lark translate has allowed the team to better communicate with international stakeholders.

• Increased productivity with no need for app switching or learning of new tools

• The digital workspace is a lot less cluttered

• Turnaround times for creative briefs and pitches were reduced