The 10–10–10 Rule: A Guide to Better Decision-Making and Productivity

This guide will walk you through the essential elements of using 10–10–10 rule - the productivity method to keep your team productive and engaged.

Lark Editor TeamLark Editor Team | 2023/12/21
Try Lark for Free
an image for 10–10–10 rule

The 10–10–10 rule is a valuable framework that can revolutionize decision-making and enhance productivity. By evaluating the consequences of our choices over different timeframes, this rule enables individuals to make well-informed decisions while optimizing their long-term outcomes. In this comprehensive guide, we will delve into the origins, applications, and benefits of the 10–10–10 rule, providing actionable insights to assist individuals in incorporating this principle into their daily lives.

Introduction to the 10–10–10 Rule

The 10–10–10 rule is a transformative approach that involves examining the potential impact of our decisions over distinct time horizons. When faced with choices, individuals are encouraged to consider the effects of their decisions over the next 10 minutes, 10 months, and 10 years. By embracing this strategy, individuals can gain valuable insights into the short-term and long-term ramifications of their actions, thereby fostering clarity, foresight, and improved decision-making.

History and Origin

The history and origin of the 10–10–10 rule can be traced back to renowned author and motivational speaker, Suzy Welch. In her 2009 book "10-10-10: A Life-Transforming Idea," Welch introduced this concept as a method to navigate life's complexities. By reflecting on the potential consequences of decisions across various timeframes, Welch's rule emphasizes the critical significance of considering the long-term implications of our choices, guiding individuals towards thoughtful and purposeful decision-making.

Use Lark to unleash your team productivity.

Try for free

Target Audience

The 10–10–10 rule is applicable to a diverse audience, including professionals, students, entrepreneurs, and homemakers. While its principles can be universally adopted, specific demographics that stand to benefit from this rule include:

  • Professionals: Individuals in various industries seeking to enhance their strategic decision-making skills.
  • Students: Those navigating academic choices and career pathways can gain clarity from applying this rule to their decision-making processes.
  • Entrepreneurs: Business leaders and aspiring entrepreneurs can effectively utilize this strategy to navigate critical business decisions.

Advantages and Disadvantages


The 10–10–10 rule offers numerous advantages, including:

  • Clarity and Perspective: By systematically evaluating the short-term and long-term effects of decisions, individuals can gain a comprehensive understanding, fostering clarity and enhanced perspective.
  • Improved Decision-Making: This framework empowers individuals to make well-informed decisions, as they consider the broader implications of their choices, leading to more favorable outcomes.


  • Potential Overthinking: In certain cases, prolonged contemplation of decisions over various timeframes might lead to overthinking, potentially hindering swift decision-making in time-sensitive scenarios.
  • Emotional Factors: The rule may overlook the emotional and psychological aspects of decision-making, which are essential in certain contexts.

Getting Started

Embarking on the journey of implementing the 10–10–10 rule involves a series of fundamental steps that can facilitate its integration into one's decision-making process:

  1. Recognizing the Decision or Task: Identify the specific decision or task that requires examination using the 10–10–10 rule.
  2. Assessing Short-Term Impact: Consider the consequences of the decision within the next 10 minutes, focusing on immediate effects and implications.
  3. Evaluating Medium-Term Impact: Extend the evaluation to encompass the impact over the next 10 months, acknowledging the potential ripple effects and challenges that may unfold.
  4. Anticipating Long-Term Ramifications: Expand the assessment to project the impact over the next 10 years, gaining insight into the broader and enduring consequences of the decision.

Use Lark to unleash your team productivity.

Try for free

Step-by-Step Guide

Outline the specific decision or task that requires the application of the 10–10–10 rule, ensuring clarity and precision in defining the situation.

  • Identify the immediate repercussions of the decision.
  • Consider short-term benefits and drawbacks.
  • Reflect on the initial outcomes and responses resulting from the decision.
  • Anticipate any potential challenges or benefits that may arise within the next 10 months.
  • Consider the mid-term implications on personal, professional, or project-related aspects.
  • Assess the sustainability and alignment of the decision with long-term goals.
  • Project the long-term consequences and effects of the decision.
  • Consider the extended implications on personal, professional, or organizational levels.
  • Evaluate the alignment of the decision with overarching, long-term objectives.


Example 1: Decision-Making

When faced with a career-defining choice, such as accepting a new job offer, the application of the 10–10–10 rule can offer profound insights. By contemplating the short-term, mid-term, and long-term ramifications of the decision, individuals can make informed choices that align with their career aspirations and life goals.

Tips for Do's and Don’ts

Take time to reflect on the long-term effects of a decisionAvoid rushing through the evaluation process
Seek trusted counsel and advice from mentors or advisorsNeglect considering the short-term implications
Prioritize clarity and perspective when assessing optionsDisregard the emotional or immediate consequences
Maintain a balanced approach between short-term and long-term perspectivesOverlook the potential risks associated with a decision


In conclusion, the 10–10–10 rule offers a compelling framework for individuals to navigate decision-making and improve productivity. By consciously evaluating the consequences of choices across distinct timeframes, individuals can cultivate foresight and make choices that are congruent with their long-term aspirations and values.

Use Lark to unleash your team productivity.

Try for free


The 10–10–10 rule differs from conventional decision-making strategies by encouraging individuals to assess the ramifications of their choices over three specific timeframes: 10 minutes, 10 months, and 10 years. This broad perspective allows for a comprehensive examination of both short-term and long-term implications, ensuring a more holistic approach to decision-making.

Yes, the 10–10–10 rule is highly applicable to personal finance decisions. By examining the short-term, mid-term, and long-term effects of financial choices, individuals can make informed decisions that align with their financial goals and aspirations, thereby fostering financial well-being and stability.

One common challenge is the tendency to overanalyze decisions, particularly when assessing their long-term implications. Additionally, individuals may find it challenging to balance the emotional and practical aspects of decision-making within the framework of the 10–10–10 rule.

While the 10–10–10 rule is versatile and adaptable, its suitability may vary based on the nature and context of the decision. It is particularly effective for strategic decisions with profound and enduring consequences, whether personal or professional.

Success in applying the 10–10–10 rule can be measured by the alignment of decisions with long-term aspirations and goals, the reduction of impulsive choices, and the mitigation of potential regrets resulting from short-sighted decisions. Additionally, individuals may observe a greater sense of clarity and purpose in their decision-making process, indicative of the rule's positive impact.

Through the comprehensive implementation of the 10–10–10 rule, individuals can elevate their decision-making capabilities, fostering a more strategic and purposeful approach to addressing challenges and seizing opportunities in diverse facets of their lives.

Lark, bringing it all together

All your team need is Lark

Contact Sales